Having seen the very best, the worst, and the ugliest of the food industry, Laurent Adamowicz gives a poignant account of how our food system has dramatically changed over the last two decades. Could the obesity epidemic be directly linked to what our food has been eating?

 

 

Secondary Sugar kills? Wait, secondary sugar is the one that’s hidden and added to foods you wouldn’t suspect, so kids and parents get addicted. A horrendous revelation here is that baby formula contains added sugar. Lots of it! And less lactose than breast milk. And no nutrition label requirement? You must be kidding, right?

 


“When my daughter (Daria 6 years old) asked me for a popsicle, but ‘not the one with all the food coloring’, I knew the recent shift towards healthier eating wasn’t just a fad.”

The young generation is growing up demanding that their food be not just ‘good’, but good for them. Gone are the days of food coloring and ingredients we cannot read. People simply care more about what they are putting in their bodies. And the food industry is listening. Companies over 100 years old are revising their marketing and revamping their recipes to cater to a newer healthier audience.

As they renovate, they seek new technologies and innovations to do so. World resources are shrinking as the human population explodes. For decades, the food industry worked to fill the booming demands using low-cost solutions and compromising on the quality of ingredients and resources.

The answer to all of these challenges is foodtech. Foodtech adds human innovation to the best of nature, improving it and bringing the results to the global market.


100+ startups disrupting the way we eat and drink

Article originally published by cbinsights.com

Excerpt: To illustrate the diversity of categories within food tech and call attention to some of its most prominent players, we created the Periodic Table of Food Tech. The table focuses on active food tech startups that have raised funding since 1/1/2013. While it can’t encapsulate every startup in the space, it highlights many of the most well-funded and high-momentum companies within each category. The table also shows most notable food tech exits and most active food tech investors.

The 119 companies and investors on the table were pulled from analysis using CB Insights data around funding, company momentum as captured by our predictive Mosaic algorithm tracking the health of private companies, and recent deals in the space.

Read the full article.